Reaching consensus. Branding for a design-build construction company.

CRUX was formed when three friends in the business trades combined forces and opinions. sevmedia worked with this new design-build construction company to refine their market and brand the company. The resultant brand is a bold, competent logo that drives the look of the website we designed. In addition to a logo, the website, and stationary, sevmedia also repurposed the logo for:

• Shirts & hats

• Truck signage

• Job signage

• Stencils for tools and equipment